A change of worlds . . 7

TECHNOLOGY AND NARCISSISM
Beauty as a reflection of progress . . 12
Peculiar to women . . 17
Victorian beauty . . 19
The shock of photography . . 22
The Countess of Castiglione's 400 portraits . . 25
Reflected beauty . . 29
Beauty of one's own . . 32
The beauty big bang . . 37
Green lips, blue complexion . . 40
Fragrance goes global . . 43
Marvellous mascara . . 47
Technicolour hair . . 48
Styling hair . . 50
Because he's worth it! . . 52
From family secrets to beauty salons . . 55
The beauty business . . 59
Pursuing the dream . . 63
Operation happiness . . 66
The power of prejudice . . 72
The politics of appearance . . 77
Ugliness doesn't sell . . 79

MYTH, CONFORMITY AND REBELLION 
Canon wars . . 84
Corrupted beauty . . 90
Towards a brighter future . . 93
My body is a bomb . . 96
Substitutes in wartime . . 98
The myth of the blonde . . 101
Air France learns to please . . 105
Vamps, divas and stars . . 108
The face of Garbo . . 112
Spider-Man, John and the boys . . 114
Youth culture . . 118
Rebel without a cause . . 122
Next year in... Woodstock . . 129
Sex and rock'n'roll . . 130
Bling bling . . 133
The third sex . . 134
Berlin: voyage to the end of night . . 137
Emancipated beauty . . 140
Dressing for freedom . . 143
Whalebone and lace . . 146
The jolie laide . . 148
From body to work of art . . 151
The body as canvas . . 156

DIFFERENCE AND UNIVERSALITY 
Global revenge . . 162
The exotic body . . 167
Postcard belles . . 171
The beauties of Tunis . . 172
Independence's new clothes . . 175
Bollywood icons . . 178
Watch out for Zouzou... . . 181
Black is beautiful . . 185
Provocative beauties . . 188
A wealth of beauty . . 191
Beauty tactic . . 195
Confessions of a mask . . 199
Hybrid beauty in Tokyo . . 202
Pageants of prettiness . . 204
Like Adam and Eve . . 207
Universal exposure to the sun . . 211
The tribulations of paleness . . 215
The magic of performance . . 218
War on weight . . 222
The T-shirt as second skin . . 226
Erotic stockings, semi-nude beauty . . 229

General index . . See volume 5